1C-Bitrix. Website management and administration

Do you want to learn how to administer sites on "1C-Bitrix"? Are you looking to translate your site to this CMS? Our course will help you in solving the challenges facing you.

The resource "Rating Runet" put "1C-Bitrix" on the first among the boxed content management systems. Its advantages are obvious: convenient and intuitive, flexible and customizable, there is a store of ready-made solutions, the Search Engine Optimization module helps to promote the site in search engines, the ability to integrate with 1C: Enterprise, allows you to track all purchases.

In this course, you will thoroughly study "1C-Bitrix: Site Management"... Learn how to install the system - starting with the theoretical part, complete the laboratory work, during which you will practice all the necessary skills for administering 1C-Bitrix. Learn to change page properties, create and edit sections, fill them with a variety of content, work with existing ones and create your own menu.

Separate lessons of the course will be devoted to information blocks and components. You will work with static and dynamic information, learn how to create and administer infoblocks, understand the components of the "News", "Photo gallery", "Blog", "Subscription", "Social network" groups and others.

The course is maximally aimed at practicing practical skills in site management. Each training block ends with laboratory work. You will not only consolidate the acquired knowledge, but also learn to avoid the traditional mistakes of novice administrators.

The course is intended for site managers, content managers, company site managers, marketers, for site owners on other CMS who plan to switch to 1C-Bitrix, for those who wish to learn how to correctly administer the system and manage the content and functionality available on the site.

The course is basic for passing the following courses on the software product.

The course does not cover the issues of working with other products "1C-Bitrix", editions above "Standard", server administration, programming, etc.

Learn from professional practitioners. Come to the Center "Specialist".

I promised to devote a separate article to 1C-Bitrix software products, and now I keep this promise. The article is an overview, in it I will not delve into the technical details and features of the application of the program code, for this there is detailed documentation available to everyone on the official website of the company.

Here I will talk about the important features of the Bitrix Framework platform, as well as about software products created on this platform. The article is intended primarily for users who seek to understand whether their business needs certain Bitrix developments, and what are their features. Also, the information from this article may be useful for developers who work with other CMS, but also want to get some understanding of Bitrix.

Recently, I often come across the integration of sites with CRM systems and programs for accounting for the movement of goods and funds. Most often in our country, integration is required with different versions and configurations of 1C. Also, often, by the time they contact me, customers have either already managed to create a Bitrix site, or are interested in the possibility of switching to this engine, since 1C recommends it as a system that has everything necessary to automate data exchange. Numerous questions and the accumulated practical experience of working with Bitrix sites became the factors thanks to which I remembered the long-standing promise to talk in detail about Bitrix and nevertheless wrote this article.

What is Bitrix?

I propose to start with the definition of the very concept of Bitrix. Usually this name is used in two versions:

1. Bitrix is ​​the name of a software development company.
2. Bitrix is ​​an environment for developing web applications, the so-called Bitrix Framework.

A bit of history

To begin with, let's talk about the company in order to understand where the Bitrix software product came from and why its name turned out to be exactly that. Bitrix was founded back in 1998 immediately after the financial crisis as a web studio specializing in the development of custom-made websites. In the early 2000s, the company creates and begins to develop its own CMS system, which is also called Bitrix. The first versions of CMS Bitrix did not fundamentally differ from many other site engines, until in 2007 1C bought a controlling stake in Bitrix, after which the content management system was named 1C-Bitrix.

It is important to understand that after such a merger of companies and the subsequent change in the name of the product occurred at the level of business and marketing, i.e. the companies merged, the brand merged, and the technical solutions for the most part remained the same - each software product (1C and Bitrix) has its own.

Very often, users, focusing on the name and advertising from 1C, come to the conclusion: if a company uses 1C and seeks to create an online store, then it is best to choose Bitrix CMS for this, because these are products under the same brand and 1C developers also recommend it is this engine as the best for data exchange with the 1C program.

Similarly, and vice versa, if there is an online store on Bitrix and the owner comes to the conclusion that it is necessary to automate sales, then from all the options for accounting systems he will most likely choose 1C software products.

In fact, Bitrix and 1C are different products created by different companies, and the developers of these products work completely independently of each other. It cannot even be said that 1C developers are guided in their work by the needs of Bitrix users, or vice versa, that Bitrix developers take into account some innovations from 1C in their work. And the combination of names is exclusively marketing move, admittedly, very successful. That is, this move can be considered a successful move from the marketing side, from the technical side, I cannot give positive examples from the merger.

Bitrix as a software product

All Bitrix software products are based on the Bitrix Framework. If you turn to the help section on the 1C-Bitrix website, you can see the following definition:

Bitrix Framework is a PHP-based web application development platform. On this platform, 1C-Bitrix has created two popular products: 1C-Bitrix: Site Management and 1C-Bitrix: Corporate Portal.

This definition is understandable to web developers, but doesn't tell users anything. Therefore, I will try to explain in a simplified way what it is about.

Framework is a kind of "framework", a platform for creating software products.
PHP is the programming language in which this "framework" is written.

Based on this "framework", this platform, Bitrix has created software products "1C-Bitrix: Site Management" and "1C-Bitrix: Corporate Portal". These are ready-made CMS that you can install on hosting, configure and work with them, as with any other content management system.

From a technical point of view, Bitrix software products (websites and mobile applications) are created on the basis of its own Bitrix Framework.

1. Today these software products are represented by the following solutions:
2. 1C-Bitrix: Site Management. System for creating websites and online stores.
3. 1C-Bitrix: Corporate portal. A platform for building powerful corporate portals.
4. Mobile applications based on Bitrix Framework (mobile versions of sites, etc.)
5. Various off-the-shelf industry solutions.

In addition, Bitrix maintains its own “App Store” called MarketPlace, where you can also buy or download various solutions for free, for example, templates, additional modules, add-ons for software products, ready-made solutions for connecting telephony, integration with other services, etc. .d.

A narrow circle of programmers, consisting of the company's specialists, is engaged in the development of software products based on the Bitrix Framework. This is a commercial product, and therefore such a limitation can be considered an advantage. Updates to software products are predictable and straightforward, the approach to work is complex, and new features usually work exactly as advertised.

The company also takes a very responsible approach to the work of its MarketPlace add-on and application store. Not only company employees, but also third-party developers can offer development for this store. But any proposed product undergoes strict pre-moderation, the solution is tested by Bitrix specialists, and only after their approval appears in the public domain.

Of the disadvantages of this approach, it should be noted that the number of extensions (modules) is much less than that of products with a free license, and they are much less diverse. This is understandable - the number of developers is not limited by the size of the company.

What is a "wireframe"? More about Bitrix Framework

Bitrix Framework is a set of ready-made modules and components, i.e. "Bricks" from which Bitrix programmers create software products. In principle, any programmer can, if desired, use the Bitrix Framework platform to create his own software solutions; it is also quite possible to modify the finished Bitrix products as the user needs.

Bitrix Framework is an open source solution, i.e. a programmer can modify your Bitrix software product in any way, there are no restrictions on access to software modules and their code in this system. But at the same time, Bitrix Framework is a solution delivered on the basis of licenses. Those. you can install and use software products based on the Bitrix Framework on as many computers as the number of licenses you bought.

For comparison: 1C software products are also supplied with licensing, but only the configuration can be modified in them, the kernel (the basis of the software product) is not available for programmers. In Bitrix, a programmer can make any changes, including to the core. And, for example, DRUPAL is an open source system, but without licensing.

In order to understand how Bitrix software solutions work, you need to know that each of them consists of a core (platform) and add-on modules. Those. there is a programming language (php) in which the core is written. The core contains certain features, rules, tools that can be used by the developer. When creating a software product, the necessary tools are connected and configured, if necessary, the kernel can also be modified. And when working with a ready-made software product, you can also adjust the platform, but more often it remains intact, and improvements are made using various external modules.

You also need to take into account that the platform already includes a certain list of basic modules that can be connected or disconnected if necessary. That is why, for example, in the corporate portal there is a “shopping cart” module, which would seem to be completely unnecessary there. But, since it is included in the basic set, it is present in all Bitrix software products.
Further, a user (moderator, site administrator, etc.) can work with ready-made tools, and with their help create content, upload products, and so on.

Bitrix software products

Bitrix software products differ from each other mainly in the set of modules that are included in the ready-made solution, and are divided into categories according to the type of site that may be required in one case or another:

1. The solution "1C-Bitrix: Site Management" is a software product that is used to develop online stores, business card sites and similar projects.
2. The solution "1C-Bitrix: Corporate Portal" is best suited for large companies and for any business where a corporate portal is needed for work.
3. Industry solutions are specialized solutions based on the Bitrix Framework, which provide modules for organizing work in a particular industry.

1C-Bitrix: Enterprise is a solution for large Internet projects.

Also, in a separate direction, it is worth highlighting the product "1C-Bitrix: Mobile Application", which is used to create mobile versions of sites or online stores, as well as other types of applications for mobile devices, which, after creation, can be posted for download or sale in the App Store or Google Play. This software product is also a ready-made platform, which makes the creation of mobile applications much faster and easier than the work of a programmer from scratch.

I will also remind you once again that any 1C-Bitrix product after purchase can be modified at any level, from external modules and add-ons familiar to everyone and ending with kernel modifications.

1C-Bitrix. Site management

"Site Management" is a software product designed to create and manage online stores, business card sites, etc. There are a huge number of editions of this software product, but they are all intended for one purpose - to create a site and its further maintenance (filling, editing, etc.).

Initially, Bitrix was created as an engine (CMS) for creating online stores, and therefore Site Management has a very wide range of features and rich functionality. On the other hand, all the richness of this engine's capabilities is rarely used. It is rare to see several catalogs on a Bitrix website, marketing opportunities are practically not used, since most online stores do not need all these functions, but they are still included in the capabilities of the software product and, if the need arises, they can be connected at any time.

When creating an online store using the Site Management product, you must:

1. Install the "engine" itself on the hosting;
2. Install design, customize information pages;
3. Set up a product catalog and cart management (checkout);
4. If necessary, connect payment systems, exchange data with an accounting program, etc.

Most of the functionality that may be required to implement any type of Internet commerce is already included in the Site Management product, but you can also use your own developments or buy solutions from MarketPlace.

Important! System "1C-Bitrix. Site Management "requires a wide range of hosting options, some hosting companies even introduce special tariff plans for" online stores on Bitrix ", this is important to remember when choosing a hosting and calculating the cost of maintaining a site.

1C-Bitrix: Corporate portal

Enterprise portal is, in general, a web interface for employee access to corporate data and applications. Wikipedia

1C-Bitrix: The corporate portal is a kind of platform where information is collected, the information center of the company. This is a multifunctional product where you can combine information in a variety of ways. For example, a company maintains accounting data in 1C. Accounting, movement of goods in warehouses and sales - in 1C. Trade and warehouse, work with potential and real customers - in the CRM-system, technical support is carried out in a specialized customer support service.

And the corporate portal allows you to conduct all these areas in one place, collect data for management reporting, get a general detailed picture of the company's work from different points of view. In some ways, the Bitrix corporate portal resembles a Swiss knife: this tool does not have any specialization, but with its help you can perform a variety of actions, since the product contains tools for implementing work with clients, with users, and much more, albeit at the minimum level.

1C-Bitrix: The corporate portal is also positioned as a product that allows the head to control the entire work process of the company, for which a variety of reporting is used, the head can also set functions, for example, start and end the working day, set tasks (projects) for departments, their terms and main stages of implementation. Also, a CRM system, telephony, accounting, accounting programs, etc. can be integrated with the portal.

There are two products from Bitrix designed for corporate work:

• Bitrix24 is a SAAS solution where you pay for access to the cloud service. Here you do not need to pay for your own hosting and specialist services, all service updates will be available to you without any action on your part. But at the same time, you can use only the functionality that the developer offers, as well as solutions from MarketPlace. Custom modifications in Bitrix24 are impossible.
• The corporate portal is a software product with open source code for buyers, which must be installed on your own hosting after purchase. You will need to make all the settings of this software product yourself. To receive updates, you will need to download them and also install them yourself. But at the same time, your specialists have access to all the functions of the software product and any improvements will be available to you.

Industry solutions

Specialized industry solutions is a site management system with all the functions available in the basic version, supplemented by pre-installed add-ons for organizing work in a particular industry. For example, such solutions are very popular for organizing the work of medical institutions, budgetary organizations, educational institutions, etc.

There are already special questionnaires for creating a patient's medical record or registering an entrepreneur, tax payer, future owner of real estate, etc. etc. Implemented options for the sequence of actions when making an appointment with a specialist, paying state fees, bills for services, as well as other modules necessary to create a convenient website for a particular industry.

1C-Bitrix: Enterprise

This solution, designed for the implementation of large and complex projects, is sold at a very high price (from 1,499,900 rubles). Bitrix positions this product as a solution for companies ready to make the most of the Internet and e-commerce. The product includes all existing modules and add-ons and the implementation of the most varied possibilities that you can imagine. The developers claim that the product, along with a huge number of features, also has an incredible degree of scalability and flexibility and guarantees extensive technical support.

Whether it is worth using such an expensive and powerful product is up to you. Some large retail chains successfully work with this solution, others prefer to implement the work based on the usual functionality of "Site Management". It all depends on the scale of the project and the demand for that wide range of features that developers offer for the above price.

A few words about MarketPlace

If you wish, you can also buy or download ready-made solutions for any of the software products through your own 1C-Bitrix MarketPlace application store. There are a lot of different templates, solutions for integration with different software products and systems, additional modules for implementing a variety of functions. These solutions are also open source, i.e. if desired, they can be modified to suit your own needs. However, it is important to understand that after making any changes to the code, no technical support is provided for these solutions.

Important: the Bitrix core, like the 1C core, also needs to be updated regularly. Although these updates are not as critical as for 1C software products, there are also some nuances here.

When updating the core of the software product, any add-ons and applications from MarketPlace may stop working, and therefore after the update, you will need to retest these capabilities and, if necessary, download and install updates for them separately. Also, the update becomes unavailable or problematic if changes are made to the software product code.

A composite site is another technology that 1C-Bitrix developers actively advertise. They position composite sites as an opportunity to combine high loading speed with all the features of a modern, dynamic site.
How it works:

1. Site pages are divided into static and dynamic parts.
2. To quickly display the static part, caching is actively used.
3. The system loads the dynamic part in the background and also caches it in the browser.

The active use of caching can reduce the amount of information that the site sends to the user each time the site is accessed again.

Those. the first time a composite site is accessed, the page loads as usual
An appeal is made from the user's browser to the site on the hosting. The site generates a response, i.e. a complete page along with all images and other types of content. The user waits for all the information to be downloaded to the computer and sees a full-fledged page.

Composite sites then save most of the page (images, videos, other static information) in the system cache. And when re-accessing, the presence of a copy of the static part of the page in the cache is taken into account, and therefore only the dynamic part is formed and transmitted, the rest is loaded from the cache. Due to this, the download speed increases significantly.

Usability of 1C-Bitrix products

The usability of Bitrix software products is very peculiar. Initially, Bitrix developers used a special approach for their CMS, which in many respects does not coincide with other popular content management systems for sites. The number of possibilities that are embedded in Bitrix software products is very large and increases even more with each release. And if many other CMS are arranged according to the principle - there is a small and relatively simple core to which you can connect a wide variety of solutions as needed, then Bitrix tries to invest in the software product “all at once”.

As a result, there is such a phenomenon as overcoding, there is too much code and features in the 1C-Bitrix software solutions that are often not used. This, in turn, increases the complexity of the entire system. As a result, not only users, but very often even programmers find it difficult to understand the usability of software products and understand where which feature is configured. Unfortunately, this drawback is the flip side of powerful and multifunctional solutions, which is important to consider when choosing a product for creating a website or corporate (joint) work.

Summary

1C-Bitrix software products are very powerful modern tools for creating websites, corporate portals and mobile applications. But one must understand that these technologies are only one of the solutions available on the modern market. Bitrix has a high level of entry and certain specificity. Therefore, before deciding on the use of a particular software product, it is very important to familiarize yourself with various offers on the market, as well as consult with experts.

Of the advantages, in addition to the capabilities listed above, it is also worth noting that the software products and all documentation are Russian-speaking, as well as the presence of many partner solutions for integrating Bitrix with other systems.

The downsides are the complexity of software products for users (self-administration of sites is difficult, and setting up without the help of specialists is almost impossible), as well as not the most affordable price.

Whether or not to work with these software solutions is everyone's personal choice. I believe that even for integration with 1C, the use of Bitrix is ​​not necessary, there are other methods of organizing data exchange. On the other hand, for complex and large projects, this powerful and flexible system can be a suitable solution.

Speed ​​up your website up to 100 times! New technology from "1C-Bitrix!"

Composite site. Acceleration x100!

Simple site management

Ready functionality

Integration of online store and CRM

The online store is fully integrated with CRM (Customers Relationship Management). Each owner of an online store on the 1C-Bitrix platform has the opportunity to maintain a single customer base, convert each order into a sale, and also increase the volume of repeat sales through effective accounting and analysis of customer information. CRM integrates with an online store in two ways: through the Bitrix24 cloud service (if up to 12 employees work with the service, it is completely free) and through the 1C-Bitrix: Corporate Portal box product.

Web security

"Cloud services"

"1C-Bitrix" provides its customers with a free opportunity to automatically "Cloud" backup... The 1C-Bitrix cloud always stores 3 backups of your site. Compatible with Google Storage, Amazon S3, Microsoft's Windows Azure Storage, OpenStack and others "Clouds"... Service Website Acceleration (CDN) allows you to download all the static content of your site (images, css style files, js scripts) through a content distribution network (Content Delivery Network or Content Distribution Network, CDN). The system automatically makes backups of the site to the "cloud" according to the specified schedule.

Real time integration with 1C

Mobile administration

Mobile applications

More than 85,000 different web projects.

Professional web project management system, universal software product for creation, support and successful development:

• corporate sites
• online stores
• information portals
• community sites
• social networks and other web projects.

The software product "1C-Bitrix: Site Management" includes seven product revisions, differing in functionality: from site content management to the creation of portal Internet solutions for e-commerce.

You can expand the site's capabilities by completing the transition to the new edition of the product. The cost of switching to another edition of the product is the difference in the price of editions. The transition to a new version of the product occurs with the preservation of the accumulated data. Improvements will only be required to implement new technical capabilities.

*Certificate Secure Web Application from company Positive Technologies.

1C Bitrix: Site Management is a specialized professional platform with extensive functionality for the creation, support and subsequent maintenance of Internet projects.

1C Bitrix is ​​suitable for implementation:

• Shops;
• Information portals;
• Community sites;
• Social networks;
• Corporate portals;
• Other thematic resources.

There are eight different editions, among them, for example: standard, start, business, from which you can choose the optimal one, focusing on the requirements of a specific task. Each version includes its own set of modules for efficient work.

Among the main functions of 1C Bitrix for website management:

• Automation of everyday technical processes;
• Highest level of protection against burglary and general security;
• Adaptive and accessible interface "Hermitage";
• Ready-made functionality for managing all structural elements;
• High performance, automatic diagnostics and optimization of resource allocation;
• Using cloud services to save backups;
• Integration with 1C for trading platforms;
• Mobile administration.

Main features of the platform

To work with content will come in handy:

• Information blocks for publishing dissimilar materials;
• Several types of search;
• Collective wiki knowledge base;
• Calendar of events and activities;
• Photo gallery and media player;
• Document management;
• Marketing campaign management;
• SEO module for promotion;
• Development of structured lists.

For communication are used:

• Messenger;
• Forums and social network;
• Blogs;
• Subscriptions and mailings;
• Mail;
• Organization and automation of work processes;
• Polls and questionnaires;
• Web forms;
• Technical support.

Stores will come in handy:

• Sales channel management;
• Trade catalog with flexible update settings;
• Reporting;
• Integration with CRM;
• Foreign exchange operations management.

In addition, there are other services, which should be chosen, guided by the appropriateness and relevance for a particular project.

Admin panel

Websites are managed through the main administrative section. Each site is presented as a separate post.

An important feature of the system is multi-site support, due to which one copy of the product allows you to work with several resources at once, according to the terms of the license. All portals have their own domain, design, interface and content.

Multi-site setting is carried out according to two schemes:

1. On one domain, when each site is hosted in a separate section of the general directory;
2. On different domains, from separate web servers.

To add a new site to the Bitrix system, use the corresponding button. Parameters are specified through the context panel. Changes are also made through the item of the same name.

When creating a site, you must fill in the fields with information about the project. After saving the data, the form will close automatically, and the administrator will be able to evaluate the result.

To achieve the maximum result in the development and management of the site, before using 1-C Bitrix, it is better to undergo training with video tutorials.

Administrative panel functions

The administrative panel allows you to work with many blocks. First of all, it is NS content republishing and editing:

• Creation of new pages and management of their properties;
• Templating static blocks and materials;
• Advanced menu settings;
• Distribution of access rights;

The visual editor is connected through the settings for managing the structure. Its use can be configured separately for different modules, or you can leave a general resolution.

The user management system is based on the principle of dividing access rights between different categories. Each visitor belongs to certain groups, on the basis of which the rights and opportunities are distributed.

Among the advantages of this approach:

• Appointment of several administrators for the site or individual sections;
• Creation of an address mailing list;
• Providing third-party users with the ability to independently perform certain operations.

The 1C Bitrix system allows you to customize the interface of the administrative panel.

Multilingualism ensures the smooth creation of projects in different languages.

Deleting a site is another feature that can be accessed only through the administrative panel. To do this, you need to select a project in the list of sites through the product settings. All entities and elements associated with it are preliminarily deleted.

conclusions

1C Bitrix is ​​a universal solution for the creation and subsequent support of Internet projects of any complexity, for example, for small and medium-sized businesses, as well as for purposes.

At the moment, you can buy licensed version 1 C Bitrix.